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STRICTLY CAPPED AT 10 FOUNDERS • Early Bird ($299) ends November 14 at 11:59 AM ET or after the first 4 seats are claimed!
FoundHer Lock-In, a vision of ninetwofour

SATURDAY, DECEMBER 19, 2026 • 12:00 PM – 6:00 PM EST • THE LOLA (ATLANTA, GA)

Close Your Tabs. Count Your Wins. Shut It Down for the Holidays.

Remember when Lock-Ins meant cozy attire, snacks, and real talk? We reimagined it for women founders: 6 hours to audit your 2026 numbers, build your 2027 Founder Command Center, and log off for good.

See What's Inside

An intimate, private room of 10 women entrepreneurs + special guest & somatic movement facilitator Dorethea Caver, Founder of Enervibes.

THE VISION — WHY THIS RETREAT EXISTS

You don’t need another conference. You need a Lock-In.

You worked too hard this year to drift into Christmas with forty open tabs in your head — the unanswered DMs, the half-built offer, the numbers you’ve been meaning to look at. The FoundHer Lock-In is one day to close it all out on purpose: see what actually worked, decide what comes with you into 2027, and then truly log off. No guilt. No loose ends. Just a clear plan and a quiet mind.

01

Measure What Mattered

Audit your 2026 wins and leaks across social media, community energy, and operations so you set real YoY KPIs.

02

Finish What You Started

Leave with your 2027 Founder Command Center built and your Q1 case study drafted in the room—not added to a to-do list.

03

Breathe & Be Heard

Drop the founder armor in an intimate room of peers who want to get better at business Year-over-Year.

WHO BELONGS IN THIS ROOM

A quick gut-check before you claim a seat.

This room is built for you if…

  • You’re an operating founder already generating revenue and traction—not stuck in idea-stage theory.
  • You’re an over-extended operator whose marketing and operations are leaking time and money, and you haven’t had one quiet afternoon to find out where.
  • You’re a truth-seeker who wants real, data-backed strategic critique over sugarcoated applause.
  • You’re a community builder who wants genuine peer connection in Atlanta—not a noisy business-card mixer.

This room is not for…

  • Passive conference-goers looking for a 200-person ballroom of keynote panels you can half-watch from the dark.
  • Vanity-metric guardians who’d rather protect their numbers than audit them. If that’s you, this room won’t be comfortable.
  • Day-0 founders who haven’t launched or sold anything yet. Come back once there’s revenue to measure—we’ll be here.
  • Men —this room is intentionally curated for women, by women: a space to speak freely and drop the armor without explanation. Fellas, we’ll build something for you another day.

This room is for me!

Claim My Seat!

WHAT YOU WALK OUT WITH

Six things you’ll actually hold in your hands.

No. 01

Diagnostic Workshops

The 3 Pillar Effectiveness Audit

Diagnostic sprints covering Social Media & Content ROI, Community Energy (where to invest your time, treasure, and talent—or nothing at all), and your Business Operations & Subscription Purge.

Social & Content ROI • Community Energy Matrix • Tech Stack Purge

No. 02

Take-Home Portal

The Founder Command Center Portal

Log into your private, password-protected Founder Command Center during the event to house your 2026 audit data and track 2027 monthly YoY growth (includes 30 days of free access + optional $29/mo continuity).

No. 03

Printed Workbook

Your FoundHer Dossier

A physical executive workbook containing the room directory, audit worksheets, exclusive software affiliate codes, and your buyer briefs.

No. 04

Buyer Simulation

Live Target-Market Pitch Feedback

Pitch your business to a room briefed to act as your exact target buyer using custom-written personas—and find out immediately if they’d buy or pass.

Custom Buyer Personas • Live Room Pitch • Instant Buy/Pass Critique

No. 05

Q1 Accountability

Your Post-Lock-In Sister & Case Study Toolkit

Leave matched with an intentional Post-Lock-In Sister to hold you to your 2027 goals—complete with our guided interview script and AI prompt toolkit to turn your Q1 reconnect into a publishable case study.

No. 06

Lunch + Grab & Go Dinner + Gifts

All-Day Brain Fuel + The FoundHer Gifting Suite

Enjoy a nourishing kickoff lunch in The Lola’s kitchen, afternoon brain-food snacks during our Comfort Breaks, a chef-catered Grab & Go dinner to take home for your Saturday night, and a curated gifting bag from women-owned brands.

Kickoff Lunch • Afternoon Snacks • Grab & Go Dinner • Women-Owned Gifting Bag

THE LOCK-IN ROOM AGREEMENT

The energy this room runs on.

A Lock-In blends luxurious comfort with intense executive rigor. Everyone who walks into The Lola agrees to four things:

01

Ego stays in the parking lot

No pitch-bro flexing or pretending you have it all figured out. We share real margins, real churn, and real operational bottlenecks.

02

Radical candor, protective sisterhood

When we run the live pitch simulation, we critique your offer like a real customer would—honest, constructive, and rooted in wanting you to win.

03

Active builder, not passive spectator

Six hours of sleeves-up diagnostic sprints. You aren’t watching slides; you’re entering your numbers and building your Founder Command Center in real time.

04

Cozy attire, sharp intellect

Sweats, loungewear, matching sets. Physical comfort so your brain can focus entirely on high-stakes strategy.

THE CURATED RUN OF SHOW

Six hours. Zero filler.

Part I

The Working Sessions

12:00 PM – 3:30 PM

Fuel the brain, face the 2026 numbers, and build your 2027 Founder Command Center.

  1. 12:00 – 12:30 PM

    30 mins

    Check-In, Lunch & Opening Keynote

    Grab a plate of lunch in The Lola’s kitchen, get comfortable in your cozy attire, and settle in for the opening keynote: Building the Table When You Were Pushed Out of the Room.

    Community
  2. 12:30 – 12:45 PMFounder Measurement Lab Login
  3. 12:45 – 2:15 PM

    90 mins

    The 3 Pillar Effectiveness Audit + Founder Measurement Lab

    Three focused 30-minute diagnostic sprints covering Social Media & Content ROI, Community Energy, and Business Operations Audit. As you audit each pillar, you’ll plug your baseline 2026 numbers straight into your Founder Command Center - a centralized hub of information you’ll leverage in 2027 decision making.

    Diagnostic
    • 01 Social & Content ROI
    • 02 Community Energy
    • 03 Business Ops & Subscription Purge
  4. 2:15 – 2:30 PMAfternoon Snacks
  5. 2:30 – 3:30 PM

    60 mins

    Live Target-Market Pitch Feedback Arena

    Pitch your business to a room briefed to act as your exact target buyer using custom-written personas in your FoundHer Dossier—and find out immediately if they’d buy or pass.

    Live Pitch

Part II

The Wellness & Release Sessions

3:30 PM – 6:00 PM

Release the body, drop the founder armor, and close your tabs for the year.

  1. 3:30 – 3:45 PMSnacks & Laptop Shutdown
  2. 3:45 – 4:15 PM

    30 mins

    30-Minute Mind & Body Stretch with Dorethea Caver (Enervibes)

    A guided 30-minute somatic stretch led by Dorethea Caver to release tension from your body and reset your nervous system.

    Somatic
  3. 4:15 – 4:30 PMSanctuary Transition
  4. 4:30 – 5:30 PM

    60 mins

    “Just Breathe, Sis” — The Sacred Hour

    An intentional, confidential hour to share your lowest moment or biggest swing of 2026 and receive exactly what you ask for: listening, advice from someone who has survived it, or a hug.

    Sacred Hour
  5. 5:30 – 6:00 PM

    30 mins

    Post-Lock-In Sister Match, The “Out of Office” Shutdown & Grab-and-Go Dinner

    Get paired with your Post-Lock-In Sister to lock in your Q1 accountability check-in (plus quarterly FoundHer resource drops), set your holiday boundaries, and walk out at 6:00 PM officially off the clock with your FoundHer Gifting Bag and a warm Grab & Go dinner in hand.

    Ritual

MEET YOUR STRATEGIST & FACILITATOR

Sequoyah Glenn, founder of ninetwofour and facilitator of The FoundHer Lock-In

About the Principal & Facilitator

Sequoyah “DataBae” Glenn, MBA

Founder & Chief Strategist, ninetwofour  •  Creator of Minding My Black Owned Business (MMBOB)

Executive Credentials & Leadership

Experience
15 years in data-informed marketing strategy, consumer research, & innovation
Education
MBA, Marketing - Brenau University • BBA, Marketing & Management - Jacksonville University
Board & Advisory Leadership
Advisor, Emory University's The Hatchery • Former Board Member, Dr. Shalon’s Maternal Action Project  •  Advisor, USF Muma College of Business  •  Former Board Member, AMA Atlanta & FUSE
Affiliations
First Not Only Network • The Lola • Women in Research Executive (WIRe)  •  She Runs It  •  Alpha Kappa Alpha Sorority, Inc.
“Do what you can, when you can, how you can, for how long you can.”
— Sequoyah Glenn, MBA

Built for the smart, relentless women who were tired of being othered.

The Principal Biography

Sequoyah Glenn, MBA—known across the industry as “DataBae”—is an award-winning marketer, researcher, and Founder & Chief Strategist of ninetwofour (opens in a new tab), a data-informed marketing and innovation consultancy headquartered in Atlanta, Georgia. A graduate of Jacksonville University and Brenau University, she brings over 13 years of deep expertise in marketing strategy, consumer insights, and operational research—connecting people, brands, and data so founders can make decisions backed by receipts rather than guesswork.

Beyond leading ninetwofour and hosting Minding My Black Owned Business (MMBOB) (opens in a new tab), Sequoyah is deeply committed to advancing equity and leadership. She serves on the board of Dr. Shalon’s Maternal Action Project, advises at the University of South Florida’s Muma College of Business, is a former board member of the American Marketing Association (AMA) Atlanta and FUSE, and is a proud member of Women in Research Executive, She Runs It, and Alpha Kappa Alpha Sorority, Inc.

Why I Created the FoundHer Lock-In

Growing up as a church kid, Lock-Ins meant showing up in comfortable clothes, sharing snacks late into the night, and locking the outside world out so we could grow deeper together. Navigating a difficult childhood and later entering rooms where being a sharp, vocal woman meant being pushed around, othered, or pushed out taught me one undeniable truth: opinions can push you out of a room, but data and community build your own building. The FoundHer Lock-In is the space I wished existed—where 10 women founders can put their armor down, measure what truly mattered in 2026, and officially close their laptops for the holidays.

Wellness & Somatic Movement Partner

Dorethea Caver, founder of EnerVibes Wellness3:45 PM • Mind & Body Reset

Special Guest & Wellness Facilitator

No. 02 / The Exhale

Dorethea Caver

Founder of EnerVibes Wellness & Fitness Coach

Because you cannot truly shut down your business for the holidays while your body is still carrying the tension of 2026, laptops officially close at 3:45 PM as Dorethea leads our 30-minute Mind & Body Stretch. As the founder of EnerVibes Wellness, Dorethea helps women build strength, self-trust, and sustainable practices for caring for themselves. Her approach invites women to reconnect with themselves from the inside out—caring for the whole woman across mind, body, and spirit.

Strength • Self-Trust • Mind, Body & Spirit

LOVE NOTES & RECEIPTS

Don’t take our word for it, Sis.

WORKSHOP ATTENDEE01 / CUSTOMER JOURNEY

A lot to think about.

“Yesterday was helpful and insightful, and I really enjoyed working alongside you all as entrepreneurs. I especially appreciated the conversation around the customer journey—it gave me a lot to think about as I continue refining my own business.”

— Attorney
MMBOB Member02 / COMMUNITY

The first space where I didn't shrink myself.

“MMBOB was the first space where I didn't have to explain or shrink myself. She curates rooms where women actually hold each other accountable, share real resources, and finish what they start.”

— Executive Coach
WORKSHOP ATTENDEE03 / THE SPACE

Can’t wait for the next one.

“Huge thank you to Sequoyah for creating such an incredible space this morning. I already can't wait for the next one.”

— Real Estate Agent & Founder
WORKSHOP ATTENDEE04 / APPLICATION

So excited to incorporate it all.

“I'm so excited to incorporate everything Sequoyah taught us into my business!”

— Business Coach
MMBOB Member05 / EXECUTION

Stays in the trenches to build the solution.

“She asks the hard questions nobody else in your circle will ask—and then she stays in the trenches with you to build the solution.”

— Fitness & Wellness Coach
WORKSHOP ATTENDEE06 / THE CO-SIGN

Don’t miss another cohort.

“Today we went there, upwards, you had to be there today. Don't miss another cohort.”

— Marketing Consultant

TICKETS

Lock In 1 of 10 seats.

Everything included in your seat

  • Your FoundHer Dossier — physical executive workbook with audit frameworks, buyer briefs, the room directory, and software partner codes.
  • Your Founder Command Center — private portal housing your 2026 baselines and 2027 YoY tracking (30 days of access included).
  • The 3 Pillar Effectiveness Audit — completed live: Social & Content ROI, Community Energy, and Business Ops & Tech Stack Purge.
  • Live Target-Market Pitch Feedback — instant buy/pass critique from a room briefed to act as your exact target customer.
  • Your Post-Lock-In Sister Match — plus the AI prompt toolkit and interview framework to turn your Q1 check-in into a publishable case study.
  • All-Day Brain Fuel & Gifting — kickoff lunch, afternoon snack spreads, a chef-catered Grab & Go dinner, and the luxury FoundHer Gifting Bag from women-owned brands.
LIMITED TO FIRST 4 SEATS OR NOV 14

Early Bird Seat

$299 total

Pay Today
$100 Non-Refundable Deposit
Balance Due
$199 auto-charged on December 12, 2026
Or Pay in Full
$299 today
CAPPED AT 6 SEATS

General Admission Seat

$399 total

Pay Today
$100 Non-Refundable Deposit
Balance Due
$299 auto-charged on December 12, 2026
Or Pay in Full
$379.05 today Save 5%

Questions, answered.

Want your women-owned brand in the hands of 10 Atlanta founders? We are accepting 10 Gifting Suite Partners (physical products or VIP B2B services).

Become a Gifting Partner